Bizlend: Design and characterization of a UX UI user experience for a social bank for loans
Bizlend is a technology financing platform that provides businesses with non-bank loans, up to NIS 1,000,000 with approval in principle within minutes.
the challenge
The main challenge was to characterize the integrated system that in every aspect touched diverse and changing target audiences. To find the best solutions in terms of value and user experience for both loan buyers and lenders.
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