Characterization, design and user experience for digital applications and products
This website is built to provide you with all the information you need to know about app and digital product design, UX user experience characterization, UI design, app design, micro-interactions and much more.
Creating a winning digital product or app is every entrepreneur's dream. Many variables make up the success of your digital product. user experience Supreme and user interface Breaking boundaries may not be the only condition for success, but without them, success is luck.
The basis for creating an excellent digital product with an intuitive user experience and user interface is the winning combination between accuracy and creativity. Accuracy is the ability to work orderly and organized under broad collective knowledge and the knowledge of the changes and updates that apply every day in this market, creativity is the ability to fly to create under the spirit of the brand, the product and the need.













Awesome ui/ux pro. Knows how to make the product intuitive to users. Focus on the user, think as users to make their needs be answered.

Great job! we loved the UX and the design you made for our new App, thanks Itay!

My partner and I did UX/UI for the app with Itay.
The most talented man there is!
Gives a lot of transition, and lets you understand your product better than how you understood it yourself.
Has tremendous experience, endless creativity and most importantly he puts his head in order and is focused on what is right and good for the user experience, without all the fuss around.
Those who want a product beyond excellent is the man who will take you there.

We have been working with Itay for several years; at the beginning of the road, we found a first-class professional who quickly becomes an essential part of the development work, accompanying, thinking, and finding solutions on the go. Highly recommend.

I have worked with Itay on several occasions. Simple words cannot describe the great satisfaction of the whole process. From the beginning, an introductory meeting for the project including quick and clear answers to questions, progress on schedules that was faster than the client (me) could progress... wonderful communication. In short - a love story. For any consultation from the simple to the complex, I am the address, a professional at an international level, fast and goes the extra mile for the client. If there was one more star on a smile I would add it.
Returning again and again to this service provider!
Itay - thank you!

What fun it is to work with such a talented and creative man who brings to life the vision you dreamed of! We contacted Itay after many searches and dozens of exhausting meetings with designers who could not understand us. Happily, after one session with Itay, we knew this was what we were looking for. A designer and characteristic with a grace that listens to you and makes you precisely exactly where it is needed. Itai managed to make complex processes simple both in the product and in the communication with us. Thanks for everything; I'm sure we will meet again.

I work with Itay and I want to say that he is very professional. He has a great capacity to understand ideas and achieve deadlines successfully. I'm glad to work with him!

My partner and I did ux/ui for the app with me. The most talented man there is! Gives a lot of transition, and lets you understand your product better than how you understood it yourself. Has tremendous experience, endless creativity and most importantly he puts his head in order and is focused on what is right and good for the user experience, without all the fuss around. Those who want a product beyond excellent is the man who will take you there.




























Micro interactions
Micro-interactions are "moments" that have a unique effect on the achievement of one task, for example, clicking a registration form button as an exciting summary of the action you performed on the form or giving feedback to a post on Facebook in the context of social engagement. Microinteractions are more than just animations and much more than the aesthetics of the design; they take into account the simplicity of the action, the target audience, the language, and the user experience.
Conversations about user experience
Everything you wanted to know about user experience and the approach to designing digital products. Dozens of posts and comments on digital product strategy, user experience, user interface, integration between design and development in digital products, how much it costs to design an application, UX and UI for human-machine HMI user interface systems and more.